Service Design for Dark Sky Tourism III: Map your customer's experiences
Aiheen kuvaus
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Service Design for Dark Sky Tourism III: Map your customer's experience
Embark on a mesmerizing journey into the heart of darkness with our exceptional Dark Sky tourism offerings, designed to captivate and enchant every traveler.
In this module, you will discover how to create exceptional Dark Sky tourism offerings that truly captivate your customers. By understanding distinct customer segments and defining who your ideal customers are, you will learn how to tailor your services to meet their specific needs. Additionally, we will cover the art of crafting memorable experiences and storytelling as integral components of your tourism offerings, highlighting how the unique allure of darkness can enhance and add value to your customers' adventures.
This module consists of four micro-studies that guide you through customer-centric methods for product creation that must be completed in order:
- Identify your customers
- Define your idea utilising a customer-centric point of view
- Map your customers’ experience
- Create a sellable Dark Sky Tourism offering
Who is this course for: SMEs and any tourism operators interested in utilising darkness in their offerings.
Hours of study: 2-3
Language: English
Availability: 2033
More about the subject: https://www.interreg-npa.eu/projects/glow20/home/
See also other micro-studies related to Dark Sky Tourism:
- Introduction to Dark Sky Tourism covers the basics of dark sky tourism, light pollution and its impacts, and the potential of darkness in tourism.
- Dark Sky Science for Tourism introduces you to light pollution, value of darkness and benefits for tourism.
- Immersive technology in tourism tells you all you need to know to get started with utilising immersive technologies.
This study module has been created by NPA GLOW2.0 Green energy technologies for tourism growth. The project's goal is to support enterprises and public organisations in developing tourism flow during the dark autumn and winter months. GLOW2.0 is funded by the Interreg NPA program.
